Duftanhänger mit QR-Impulsen fürs Auto – ScanTheDrop SEO Report
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Check Your Own StoreTop Fixes
Reduce Largest Contentful Paint from 7.5s to under 2.5s
Your LCP of 7.5s is the most damaging issue on the site. Start by identifying the LCP element using Chrome DevTools or PageSpeed Insights (likely a large hero image or banner). In Shopify admin, go to Online Store → Themes → Edit Code → find your hero image in sections/image-banner.liquid or similar, and add loading='eager' and fetchpriority='high' to that specific image tag. Next, compress all hero and above-the-fold images using TinyPNG or Shopify's built-in image optimizer, and convert them to WebP format (Shopify CDN supports WebP if you use the | image_url filter with the format parameter). Also check if any third-party apps (reviews, chat widgets, popups) are loading scripts in the <head> — defer or remove unused ones via Online Store → Themes → Edit Code → theme.liquid.
Add alt text to the 14 images currently missing it
Only 6 of your 20 images have alt text, which means Google is ignoring most of your visual content for image search and on-page relevance signals. For product images, go to Shopify Admin → Products → click each product → scroll to the image and click the '...' menu → select 'Edit alt text'. Use descriptive, keyword-relevant text like 'Duftanhänger Auto QR-Code Vanille – ScanTheDrop' rather than generic labels. For homepage section images (hero banners, lifestyle shots), edit them in Online Store → Themes → Customize → click the image component → fill in the alt text field. Aim for all 20 images having descriptive alt text within one session.
Add Product schema to enable Google rich results for your listings
There is no Product structured data on your homepage, which means Google cannot display star ratings, price, or availability directly in search results — a major missed opportunity for a product-focused store. Install the free 'SEO: JSON-LD Schema Markup' app from the Shopify App Store (by Vervaunt or similar trusted provider) to automatically generate Product, BreadcrumbList, and Organization schema across your store. Alternatively, in Online Store → Themes → Edit Code → theme.liquid, add a JSON-LD script block in the <head> with your Organization schema, and in product.liquid add Product schema pulling from Liquid variables like {{ product.title }}, {{ product.price | money }}, and {{ product.description }}. This can unlock rich snippets and improve click-through rates from search.
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