South African Perfume & Fragrance House – PERFAMIN SEO Report
https://www.perfamin.co.zaThe full AI analysis is only available to the person who ran this check.
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Add meaningful text to your empty H1 tag
Your homepage H1 is empty, which means Google has no primary keyword anchor for the page. Go to your Shopify admin → Online Store → Themes → Customize, find the homepage hero or banner section, and add a keyword-rich H1 such as 'South African Perfume & Fragrance House | PERFAMIN'. If the H1 is hardcoded in your theme, go to Online Store → Themes → Edit Code → find your index or sections/hero file and add an H1 tag with your target phrase. Also remove any H3 tags that appear before an H2 — restructure to H1 → H2 → H3 in logical order.
Add Organization and Product structured data schemas
No Product, BreadcrumbList, or FAQPage schemas are detected, so PERFAMIN is invisible to Google's rich result features. Install the free 'SEO: JSON-LD Schema Markup' app (by Vervaunt or similar on the Shopify App Store) to auto-generate Product and BreadcrumbList schemas across the store. For an Organization schema on the homepage specifically, add a JSON-LD block directly into your theme.liquid before the closing </head> tag with your business name, URL, logo, and contact details. This can unlock sitelinks, rich snippets, and breadcrumb trails in South African Google SERPs.
Add at least 150–200 words of keyword-rich body copy to the homepage
Your text-to-HTML ratio is 1.7% when 10%+ is recommended — meaning Google sees mostly code and images, not content. Add a short brand story or intro section below your hero on the homepage: describe PERFAMIN's story, mention South African perfumery, key fragrance families you carry, and your value proposition. Do this in Shopify admin → Online Store → Themes → Customize → add a Rich Text section or Custom HTML section with a 150–200 word paragraph. Use natural keyword phrases like 'South African perfume', 'luxury fragrances', and 'online fragrance store South Africa' to reinforce topical relevance without keyword stuffing.
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